A First Timer’s Guide: Planning A Trip To Marrakech

Exploring La Bahia Palace, MarrakechMarrakech is one of those special places that marches to the beat of its own drum. It’s a place where you’ll find yourself lost (literally at times) in the rich and fascinating culture that calls these bustling streets home.

Within the mazelike medina, souvenir stall owners will yell and hassle you to capture your interest, motorcycles will whiz past you leaving the air thick with the smell of exhaust, frying oil, and tagine spices, young men with suspicious smiles will point their fingers down alley ways hoping to mislead you, and I can’t forget to mention that desert heat!

For a first time visitor, Marrakech can be a bit overwhelming, especially for the senses. That’s why I’ve put together an insider’s guide so that you can enjoy this gem of a city as much as I did. This is how I recommend you spend your time in Marrakech and a selection of the very best things to do while you’re here.

skip the hotel, stay in a stunning riad

Enjoying tea at Riad El Fenn in Marrakech

el fenn

Although Marrakech is filled with many luxury resorts and hotels, let yourself have a more authentic experience and stay in one of the many beautiful riads within the old city. A riad is a traditional Moroccan house with a courtyard and are often centuries old and full of character.

Most riads are nestled within the heart of the medina, making them the ideal place to stay and experience the city, especially if you are only visiting for a day or two. When the medina or the heat becomes overwhelming, a riad provides the perfect tranquil oasis away from the hustle and bustle of the city.

During our first three days here we stayed at Riad El Fenn, a secluded retreat hidden down a back alleyway in the medina. This riad is an interior designer’s dream and filled with an eclectic mix of contemporary art and traditional moroccan charm. My favourite part about this hotel though is the rooftop, which offers stunning views over the rooftops of Marrakech and the Atlas Mountains in the distance. Even if you don’t stay here, I totally recommend stopping by to have a drink and watch the sun set down behind the city.

Beautiful green tiled pool at El Fenn Riad, Marrakechriad jardin secret

For the last two nights we stayed at the Riad Jardin Secret, Which was located in a more quiet area of the medina. If the name didn’t already give it away, this riad is practically a living jungle oasis and has been entirely restored to preserve and celebrate the local artisanal tradition.

Throughout the riad you’ll find a free spirit, laid back attitude towards life that is both inspiring and welcoming at the same time. With just 11 rooms, Jardin Secret is as intimate and relaxing as it gets. There’s even intricately decorated niches throughout, where guests can let themselves escape life for awhile.

Detailed courtyard of Riad Jardin Secret in Marrakechget lost in the medina

If you’re looking to have a real, authentic Marrakech experience then the medina is where I suggest you spend most of your time.

Without a doubt, you will get lost.

The medina is essentially a labyrinth of narrow streets and souvenir shops that all begin to look-alike after making a few turns. It’s almost as if it was designed in a way to confuse, puzzle and mislead any visitor that chooses to enter it. Sometimes you might stumble upon a lamp store hidden away from the crowds or you might wander into a part of the city where you suddenly don’t feel welcome anymore; that’s the beauty of exploring the medina on your own, which can either come with risk or great reward.

So let yourself get lost for a while, sit down for a coffee in that back alleyway cafe, satisfy your sweet tooth with a freshly baked Moroccan pastry, and indulge in all that is simply and distinctly Marrakech.

If you are however traveling solo or worried about getting lost, a walking tour might be a better option for you.

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Tip: Download an offline version of google maps in case you start to actually feel lost. Since the sim cards we got at the airport didn’t work this was a huge help to navigate the maze like streets of the medina.


test out your bartering skills in the souks

Carpet store in the souks of MarrakechColourful handmade rugs hang proudly like flags above the streets, young shop keepers will smile and try to bring you into their stores with a glass of mint tea and hundreds of iconic Moroccan lamps will dazzle and delight above you like stars in the sky. Welcome to the souks (markets) of Marrakech, a bargain lovers dream… that is if you’re willing to do a bit of bartering.

If you’re looking to bring home a gift, a hand-woven rug or a homeware then shopping here will definitely take some skill. The souk is like an open playing field, where you’ll have to play a game of give and take in order to get the best deal. Sometimes you’ll be rewarded for your efforts or sometimes you’ll just be properly ripped off.

Lamp store in the souks of MarrakechOne of the biggest mistakes you can make when shopping in the souks is accepting the initial price offered to you. Start by dropping the price by 2/3rds and work from there. If you can get it down to 1/2 the price then congrats, you’ve got yourself a good deal.

Even if you love a rug or just have to have that particular one, never act too interested in it. The moment the shop keeper catches on, your bargaining power is weakened. Often times I acted like I didn’t have enough money or was really indecisive and that led the owner to continue cutting the price. Also, don’t be afraid to walk away. Many times the salesman will come after you agreeing to reduce the price or the last one you offered.

You should also always pay attention to the quality of the item you are purchasing, especially when it comes to rugs. We took a guide with us to ensure that the rug we bought was made of real wool. This can be easily proven by holding a lighter to one of the loose edges and if it doesn’t light then it’s real wool.

enjoy the serenity of la bahia palace

Colourful tiled floors, ornately carved archways and perfectly manicured gardens can all be found at one of the most exquisite palaces I’ve ever seen: La Bahia Palace, which literally means brilliant palace.

Not only does Bahia offer a tranquil space to take a break from the noisy city streets, it is a time capsule of the past that gives a glimpse into how life in morocco was like in the 19th century.

Wander through the palace’s expansive rooms decorated with intricately painted mosaics and Italian white marble walls or simply take a moment to enjoy the sun in the massive courtyard.

To avoid the crowds of the other well-known gardens of Marrakech and their overpriced entry fees, Bahia Palace offers a great alternative without having to compromise on beauty.

Beautiful archways of La Bahia PalaceTiled floor details of La Bahia Palace in Marrakech


Where | Avenue Imam El Ghazali, Marrakech 40000, Morocco

When | 9am – 5pm

Price | 10dh


watch the sun go down at atay cafe

One of my favourite things to do after a long day of wandering the souks is to watch the sun go down over the city from a rooftop restaurant.

I highly suggest you visit Atay Cafe, which offers some of the best views of the both the city, Koutoubia Mosque and the Atlas Mountains in the distance. While the food is nothing to rave about and service can be pretty slow at times, it’s worth ordering a pot of mint tea or tajine to be able to see Marrakech from a different perspective.

Sit back, relax and take in the beautiful surroundings while the sun bathes the city in gold.Sunset at Atay Cafe overlooking the city of MarrakechPrayer tower in Marrakech at sunset


Where | 62, Rue Amsefah Sidi Abdelaziz, Marrakech 40030, Morocco

When | 10am – 10pm

More Info | Tripadvisor


escape the city & visit agafay desert

Past the luxury hotels and resorts, acres of olive trees and date palms, herds of goats wandering the roadsides and little villages full of life will greet you the moment you leave the city and head for Agafay Desert.

After being in Marrakech for 4 days, this was a great way to experience a much needed change of scenery and get a little glimpse into the daily life of most Moroccan people. Our hotel arranged for a driver to pick us up and take us to a desert camp called Terre Des Etoiles for dinner, which was just a short 45 minute drive from the city.

While Terre Des Etoiles was not nearly as nice or photogenic as the neighbouring Scarabeo Camp, it was still worth the visit. I would highly suggest spending a night “glamping” in one of these desert camps if you have more than a few days to spend in Marrakech. Just make sure to make a reservation at least a month in advance since they can get quite booked out.

Set against the stunning snow-capped Atlas Mountains, these desert camps offer everything you need to unwind and disconnect from everyday life. From camel riding to gazing at a sky full the brightest stars you’ll ever see, there’s something here for everyone to enjoy.

Moroccan lantern in Agafay desert at dusk


Where | Agafay Desert

Distance | 35km from Marrakech

Price | 900dh return to hire a driver


indulge in moroccan cuisine

There’s a reason why Morocco is famous for its cuisine and it doesn’t take long to realise why. Hearty tajines, mounds of golden couscous, and spicy shakshukas – Morocco is a paradise for food lovers in search of flavour.

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nomad is one of Marrakech’s most talked about restaurants and arguably most instagrammed as well. The food served here is a modern take on traditional Moroccan cuisine and is perfect for vegetarians and vegans alike. If you ever want a chance to see what the hype is all about, then make sure to book a reservation well in advanced since it gets extremely busy with trendy travellers.

naranj is where I had one of my best meals in Marrakech. the food here is a distinct mix of Lebanese and Moroccan and the service is surprisingly fast. A dish that you must order here is the eggplant couscous, which is packed with flavour and a great veg option as well. We also ordered the fromage briouates and mezzés plate that are worth trying.

la salama while the food here is overpriced in my opinion and not incredible, the garden like atmosphere is something worth visiting at least for a drink. Lounge in the sun room as dozens of plants hang from the ceiling to create the perfect backdrop for a photo.

Other restaurants worth noting: Cafe Des Espices, Terrasse Des Espices, Le Jardin, I Limoni, Restaurant La Familie, Cafe Clock, Latitude 31, Beats Burger, the food stands at night scattered around Jemmna El-Fna


see what jemmna el-fna is all about

Jemma El-Fna is the main square of Marrakech, and is also home to the quirkiest characters you will come across during your time in this city. Snake charmers, men with monkeys on chains and henna scammers will all approach you hoping to lure you into one of their scams that at first glance seem “free.”

This is a place that you will always want to have your guard up and is where you will most likely be scammed if you aren’t careful. We almost got caught up in one of these scams ourselves when we were walking through the square and a man tried to place a monkey on my head as he followed closely behind us. I’ve heard other stories of travellers ending up unwillingly with arms full of henna and then begged and hassled for money until they gave in.

While Jemma El-Fna was one of my least favourite areas of Marrakech since it felt extremely touristy, I would highly suggest visiting here during the day and also at night for an entirely different experience. At night the square seems to light up with life and the energy begins to grow as crowds flock to the rows of food stalls. Soak up the nighttime ambiance by grabbing a meal from one of these stalls and then sit and watch a performance unfold before you.


Tip: There are also many ATMs here to take cash out, which is important to have for the souks and some restaurants


other tips and recommendations:

Colorful carpets lining the walls of the Souks in MarrakechVisit A Traditional Hammam – A hammam is arguably the best way to relax in Marrakech and has been apart of Moroccan culture for centuries. a hammam is a bath/steam house where you take a sudsy bath, relax in a sauna, exfoliate with a full body scrub, and receive a massage. While it can be quite a long process, I’ve experienced one here in switzerland and it made me feel like an entirely new person. Completely worth it if you ask me.

Jardin Majorelle: Leave the medina for a few hours and enjoy this botanical garden preserved by fashion designer Yves Saint Laurent. The colourful grounds full of cacti, agave and other desert plants has become one of the most popular tourist attractions in all of Marrakech. However, this means that you must go early in order to avoid the crowds since it gets packed very quickly. We learned that the hard way when we walked 30 minutes there, only to be greeted by the awful sight of a line that wrapped around the building.

Saadian Tombs: A peaceful place, noted as the final resting place of Ahmad al-Mansur and his nearest and dearest, is a great alternative to avoid the crowds found in many of the gardens. Wander the ornately decorated rooms or marvel at the intricately tiled mosaics, one things for sure – there’s definitely not a lack of beauty here.

I hope this guide was helpful and that it inspires you to visit the vibrant city of Marrakech.

Allie xx

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8 Comments

  1. CK May 31, 2018 / 8:09 pm

    Excited to see where this blog goes. Thanks for getting it started! I’d love to learn more about the behind the scenes — how you manage your time, travels, posts. What your editing/workflow is like. The way you market yourself is so beautiful and classy — it would be great to learn how you put it all together! Keep it up!! Xx

    • alexanmtaylor16 May 31, 2018 / 8:12 pm

      Aw thank you for this incredibly sweet comment, it just made my day! Those are great suggestions and would definitely love to include posts about each since there is actually so much that goes on in my life outside of Instagram. Thank you for that xx

  2. Danessa G. May 31, 2018 / 9:44 pm

    I’m inspired by your adventures and am very excited to hear about this blog you’re starting up! I’ve been trying to plan a trip for the last few days so finding this was in perfect time. You’ve explained the ins-and-outs of staying in Marrachek so flawlessly— it’s exactly the infomrmation I needed to hear. I’m genuinely excited to hear more of the helpful details about your travels! Thank you for this. 🙂

    • alexanmtaylor16 June 1, 2018 / 8:44 am

      Thank you so much Danessa, and I’m really excited to share more fun things in the future with everyone. I hope you enjoy Marrakech, it’s such a great city. Would love to hear more about your trip once you return and if this guide was any help. Safe travels!

  3. kendall martin June 1, 2018 / 1:07 am

    absolutely flawless.

    now I want to visit Marrakech. I’ve heard of it many times, and seen many photos, but this post just made it pop and stand out as a place of intrigue and charm. I felt like I was lost in the city myself. While reading, I imagined you sitting in Nomad, taking in the sights and sounds with a leather-bound journal on the table and an ink pen in your hand. the only thing I would like to know more about would be the nearby sights in the area. any interesting dunes, cityscapes, or viewpoints? how about any good spots to watch the sunrise? anyway, can’t wait for the next one! it was so good it makes me want to journal/blog my travels and share the cultures and memories i experience through writing.

    • alexanmtaylor16 June 1, 2018 / 9:24 am

      Aw thank you Kendall for taking the time to read it and for the incredibly kind words. They mean so much. Marrakech is definitely magical in its own way and I think it is so different than how I was expecting to perceive it. That’s so incredible that you were able to picture that in your head, exactly what my goal was and I really hope you can one day visit it and create your own experience here as well. We spent most of our time in the city (besides the dunes), with unfortunately bad weather so we didn’t get to witness too many sunrises. Looking forward to sharing more with you soon and that would be so rad if you started journaling your experiences as well. Cheers xx

  4. Dhiti December 18, 2018 / 3:00 pm

    This was a very interesting read – how many days would you recommend for Morocco? And would September be a good time to visit?

    • alexanmtaylor16 January 18, 2019 / 9:05 pm

      Thank you! I would say 2-3 days is enough fo Marrakech and maybe a week if you want to go to some other locations.

      A xx

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